Self-respect and respect others; be faithful to your colleagues, clients and suppliers; be fair; reject personal attack in business environment.

Carry through open and direct communication and provide faithful and constructive feedback; authorization; keep faith; respect the fact.


Have the courage to undertake risks and challenge authority, and constantly seek new ways to learn, to share and to accept new knowledge and opinions.

Learn from failure and have quick response to different situations.


Support, cooperate and share knowledge, information and technology with each other; stick to win-win strategy when solving contradictions; share responsibility and fruits.

Be active and have clear group goals.



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